Blog by Poppy Marketing and Consulting Your brand identity isn't your logo. It's not your color palette or your tagline. It's the complete emotional and psychological relationship your customers have with your business—and it's one of your most valuable assets. Here's what most small business owners get wrong: they think branding is about looking pretty. In reality, consistent brand presentation across all platforms increases revenue by up to 23% , according to recent researc

Picture this: a potential customer clicks on your website, excited to learn more about your services. One second passes. Then two. Then three. By the fifth second, they're gone—clicking back to Google to find a faster competitor. This isn't hypothetical. It's happening to businesses every single day, and the financial impact is staggering. Here's a stat that should make you sit up straight: a B2B website that loads in 1 second has a conversion rate three times higher than a s

Many businesses treat social media like a place to shout offers. The real power comes when you treat it like a conversation.

Your website may look amazing, but if no one can find it, you are still invisible. SEO is what makes you discoverable when people are looking for services like yours.

When running a small business in Houston or Katy, it's tempting to start with social media. But here's the truth: if your website isn't strong, you're building your business on borrowed land.

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Is it worth paying for a logo? Katy marketing expert reveals logo costs in USA ($350-5000), why professional design matters, and how to get started for just $350.

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Local Katy businesses waste 15+ hours weekly on social media with mediocre results. Meanwhile, our $1,000/month Pro Social Media Management drives real engagement and growth. Here's why smart business owners are ditching DIY and overpriced agencies.

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